Sasha Pieterse is an actress, entrepreneur, producer, and brand builder with a legacy in Hollywood and a sharp instinct for what moves culture. As the Co-CEO and Co-founder of the wellness beverage company Hippie Commune Co., she first launched their beloved hemp-derived THC beverage line, Hippie Water, and continues to build a growing portfolio of wellness beverages, including energy and future SKUs. Sasha blends creative vision with operational leadership, bringing a rare dual perspective to consumer innovation. She's also a venture partner at Hot Start VC, where she supports early-stage, creator-led, culture-forward startups.

With a 25+ year acting career, host of the WITN podcast, and as a seasoned content creator with over 20 million followers across social platforms, Sasha understands firsthand how to build trust, momentum, and resonance in a crowded market. Through her consulting work, she helps influencers, actors, founders, and creative leaders find and define their personal brands, launch businesses, and scale with a clear, story-led strategy.

As a mother, wife, writer, and lifelong multi-hyphenate, Sasha brings empathy, clarity, and boldness to every project she touches, whether on screen, behind the scenes, or in the boardroom.